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Dr. Chrisann Merriman

Professor
Director, Online Faculty Development & Interim Director, Distance Learning
Management, Marketing, and Entrepreneurship Department
Office: Sanderford 2239
UMHB Mail Box:UMHB Box 8002900 College St, Box 8002BeltonTX76513
Phone: (254) 295-4647(254) 295-4647
Subjects Taught: Principles of Marketing, Marketing Research, Selling and Sales Management, New Product Marketing, Mission Based Marketing, Event Marketing, Organizational Behavior
Degrees Earned: Ph.D.- Capella University; M.B.A. - Southern New Hampshire University; M.S. - Southern New Hampshire University; B.S. - Rivier University
Bio

Chrisann Merriman, Ph.D., is a Professor of Marketing at the University of Mary Hardin-Baylor located in Belton, Texas. In addition to her role as a Professor of Marketing, Dr. Merriman also serves as the Director of Online Faculty Development and the Interim Director of Distance Learning at UMHB. Dr. Merriman has taught online courses at various universities since 2001. Dr. Merriman is a Professional Certified Marketer through the American Marketing Association and successfully completed the Distance Learning Certified Trainer Program through West Georgia University. Dr. Merriman teaches undergraduate and graduate marketing and management courses online as well as in face-to-face environments. Dr. Merriman has 10+ years of experience in various marketing positions within the technology sector including multinational corporations as well as entrepreneurial ventures. Research and publication areas include applied educational technology in the learning environments, marketing strategy, as well as presenteeism. She is also the 2016-2017 President-Elect for the Marketing Educators' Association (MEA) and Co-Program Chair for the 2017 MEA Conference in San Diego, CA. Dr. Merriman has a Ph.D. in Organization and Management from Capella University, an M.S. in Business Education and an M.B.A., Marketing from Southern New Hampshire University. During her downtime, Dr. Merriman enjoys spending time with her husband and son taking care of their Texas Longhorn cattle.

Research Interests

Alternative modes of delivery (online, hybrid, & competency based education), marketing pedagogy and service-learning.